Go-To-Market is a collaborative effort. To succeed, GTM motion requires participation from sales, marketing, product, support, etc. depending on the scope and GTM strategy. The new tool form Microsoft, Loop, might be a helpful tool for your #GTM team. #GoToMarket #Loop #Collaboration -- Microsoft Loop is a new app designed to improve team collaboration and communication in hybrid workspaces and remote arrangements. It offers tools for co-creating content with colleagues, including Loop pages, Loop components, and Loop workspaces. Loop components are portable content that can be shared and synced across different apps, while Loop pages are shareable canvases and Loop workspaces allow for managing multiple projects and tasks.